USI Insurance

The Role:

As the Division Marketing Leader, you will spearhead the national marketing growth strategy for our Programs and Wholesale Division. In this pivotal role, you will lead a dynamic marketing team, develop and execute strategic marketing initiatives, and play a key part in driving revenue growth and customer retention.

What You'll Do:

• Develop and implement strategies that leverage social media platforms to enhance brand awareness, drive engagement, and achieve business goals.
• Lead all marketing and communications efforts for both direct-to-insured and indirect-to-agency opportunities, including communications, presentations, sponsorships, advertising, and branding.
• Oversee full-cycle recruitment, management, and development of the marketing project team, providing guidance, training, and performance management.
• Collaborate with top producers and brokers to execute client-facing growth and retention strategies.
• Drive utilization of clients and prospects within the company’s CRM system.
• Plan and organize strategic conventions and conferences.
• Maintain and manage all revisions and compliance updates to the company website.
• Uphold brand consistency and ensure adherence to graphic standards across all marketing materials.
• Create customized proposals and presentation templates for sales and account management teams.
• Ensure consistency and alignment of collateral materials to reinforce a unified brand message.

What We're Looking For:

• 5+ years of related experience in marketing or sales support at the executive level.
• Proven experience developing marketing and sales strategies.
• High school diploma or equivalent required; college degree preferred.
• Technical skills and prior experience utilizing CRM systems, Microsoft PowerPoint, and web and collateral design.
• Demonstrated initiative and confidence in proposing new ideas to leadership.
• Strong project management skills with the ability to set priorities, exceptional organizational skills, and attention to detail.
• Excellent communication and presentation abilities.
• Self-motivated with outstanding leadership skills.
• Willingness and ability to travel up to 60% of the time for conferences, trade shows, and industry events.