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Commercial Lines Regional Marketing Manager


FL - Coconut Grove, FL - Coral Gables, FL - Fort Lauderdale, FL - Tampa

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Why USI?

USI is one of the largest insurance brokerage and consulting firms in the world. Something special is happening here with our more than 8,000 associates across the U.S. and abroad – and we invite you to learn more.

Unrivaled Resources and Support

The USI ONE Advantage® allows USI to deliver unique solutions to our clients. This value proposition provides unmatched growth and opportunity for our associates and, at its core, represents a significant investment in our people.

Unique Employee Programs and Deep Community Engagement

We turn care into action with our award-winning wellness program, college scholarships for associates' children, and financial help in times of need. Our annual community service initiative engages associates in hands-on regional service projects helping hundreds of thousands of people each year.

Industry-Leading Associate Rewards and Recognition

In addition to competitive pay, incentives, and benefits, USI recognizes associates through our Summit Awards program, rewarding excellence in those who build our brand each day.

Committed to a Diverse and Inclusive Work Environment  
USI values diversity and is dedicated to ensuring a fair, diverse, and inclusive work environment for all. Our diversity and inclusion program, "I'm With U," advances these initiatives to champion our team members and the communities we serve.

Nationally Recognized as a Top Insurance Workplace

USI has been recognized as one of:

  • The Top Insurance Employers by Insurance Business America four years in a row (2018-2021).
  • Business Insurance's 2021 list of Best Places to Work in Insurance for the second year in a row. 
  • Forbes Best Large Employers in America (2018-2019). 
  • Ranked as one of Forbes Best Large Employers in America (2018-2019).

General Description: Responsible for building and maintaining carrier relationships and contingencies through meetings and professional correspondence. Responsible for providing support to Commercial Lines team members and, negotiating carrier coverages and terms, when necessary. Required to perform essential functions and meet service standards and Best Practices developed by USI.


  • Establish and maintain relationships with senior level leadership at key P&C carriers for the region.  Responsible for in-depth knowledge of each carrier’s marketing goals and communication of these goals to regional sales leadership to ensure best utilization of our markets in meeting our client needs.
  • Responsible for successful regional achievement of carrier contingent bonus targets.  Manage each key carrier’s contingent bonus program by maintaining an in-depth understanding of the target goals.  Develop and manage tracking of contingents and communicate quarterly and YTD performance to regional finance and sales leadership.
  • Work closely with Commercial Lines Technical Resource team to minimize loss ratios with key carriers.
  • Act as regional resource in review and approval of Commercial Lines carrier contracts
  • Serves as a regional resource/technical expert for information concerning market trends, pricing practices and other underwriting policies.
  • Expertise in understanding the USI ONE Advantage; Stewardship process; and deliverables identified via the USI OMNI engine.  Contribute information and ideas during strategy meetings.
  • Responsible for obtaining knowledge of niche markets and their appetite for business by researching, attending market seminars, and active participation in meetings with carrier underwriters and representatives.
  • Works closely with producer and/or Account Managers to understand marketing needs of Stewardship level clients or prospects. Acts as a negotiator in obtaining the most appropriate carrier coverage based upon client need.  Ability to work independently on the most complex/important placements.
  • Acts as a liaison between producer/client and underwriter on Stewardship level placements.
  • Act as regional subject matter expert in resolving marketing issues regarding non-renewals, rating, and terms and conditions when asked for involvement even when Stewardships level accounts not being formally marketed.
  • Proper utilization of carrier websites for various items, i.e., necessary forms, applications, rating portals as well as other website such as Reference Connect; MVRs, NCCI, ISO fire rates, as needed.
  • Responsible for information to complete Surplus Lines Due Diligence forms.
  • Position requires travel of up to 30%-40%.

Knowledge, Skills and Abilities:

  • Ability to work in a fast-paced environment with minimal instruction and a high degree of accuracy.
  • Sets priorities and manages workflow to ensure efficient, timely and accurate performance of responsibilities with minimal supervision
  • Maintain a cordial and effective relationship with Stewardship clients, co-workers, senior level leaders at carriers, vendors, and other business contacts.  Ability to work in a team environment.
  • Keep informed regarding industry information, new product information, legislation, coverages, and technology to continuously improve knowledge and performance.
  • Interact with others effectively by utilizing good communication skills, cooperating purposefully, and providing information and guidance, as needed, to achieve the business goals of the company.
  • Minimum of 7+ years’ experience in Commercial Property & Casualty Insurance broker, carrier or related business, along with comprehensive understanding of all Property & Casualty insurance coverages, underwriting and rating concepts.
  • College degree preferred.
  • Must be proficient in Word and Excel
  • Must hold state Property & Casualty insurance license or willing to obtain one within an agreed upon timeframe.
  • Strong written, oral and interpersonal communication skills.
  • Ability to handle difficult behavior and conflict and bring to a timely resolution
  • Ability to creatively and proactively problem solve.           
  • Ability to carry out complex tasks with many concrete and abstract variables.
  • Strong negotiation skills
  • Strong business acumen
#LI-LT1 #LI-Hybrid

USI is committed to providing a full-suite of competitive benefits for our growing population and its diverse needs. We offer a wide range of health, welfare and financial benefits including medical, wellness, dental and vision, 401(k), flexible spending and health savings accounts, short and long-term disability, life insurance and other unique employer-sponsored and voluntary programs. USI also offers a generous paid time off policy, paid family leave benefit as well as paid holiday time.

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Notice to Recruiters and Agencies regarding unsolicited resumes or candidate submissions without prior express written approval.
Resumes submitted or candidates referred to USI Insurance Services by any external recruiter or recruitment agency by any means (including but not limited to via Internet, e-mail, fax, U.S. mail and/or verbal communications) without a properly executed written contract for a specified position by an authorized member of the Talent Acquisition team become the property of USI Insurance Services. The Company will not be responsible for, or owe any fees associated with, referrals of those candidates and/or for submission of any information, including resumes, associated with individuals.

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